Weather
First autumn storm of the season sweeps across the north tonight
Gusts of up to 90 kilometres an hour expected along the coast. Travellers are advised to leave early, and trains may be delayed too.
iPhone Duo
pre-order.
For Odido
Apple supplied the product video, and we turned it into a complete campaign set: HTML5 banners, social video, YouTube and stills for Search & Native. First for pre-orders, then for when it went on sale. Below you’ll see every ad the way the viewer comes across it.
- Client
- Odido
- Year
- 2026
- Channels
- Xandr, Meta, Snapchat, TikTok, YouTube, Google
- Services
YouTube 16:9 · 15 s
Approach
One product video, four channels and every format made to measure. The first ten seconds are Apple’s, after which the Odido glow builds the end card with the deal and Odido.nl. Each placement gets its own layout, so the text and logo stay out of the zones the app covers.
11HTML5 banners, for the pre-order and the sale
4social videos
4YouTube videos
8stills, plus Search & Native
Display · HTML5
In between the news.
The banners open with the Odido glow and the logo, then the phone comes in with the iPhone Duo lockup and the trade-in bonus in the glow band. Every banner fits within Xandr’s specs.
dagkoerier · mock-up
National · World · RegionalLog in · Subscribe
De Dagkoerier
Tuesday 13 October 2026
Just inNationalWorldBusinessTechSportCultureWeather
Regional
Council trials self-driving shuttle bus for six months
Advertisement
Business
Weekly markets see customers return after square revamp
Extra trains to the coast over autumn half-term
Regional · 2 hours ago
City museum opens gallery of recovered paintings
Culture · 3 hours ago
Desktop · 300×600 half page (shout B) and 300×250 rectangle
9:41
De Dagkoerier
Sport
Amateur club beats league leaders on penalties
Advertisement
The home side fell behind twice but fought back in the closing stages.
Mobile320×240 in the article
Display · Sale
Order it now.
Once the iPhone Duo was out, the campaign moved from pre-order to ordering. The same build, Apple first and then the Odido glow, with a new button: Bestel ’m nu (order it now). For consumers with the trade-in offer, for business with Odido Business branding.
Sale · consumer and business, at actual size
Video · YouTube
Before the video you wanted to watch.
In-stream on desktop and Shorts on mobile, shown here with the sale videos: ten seconds, with the trade-in offer on the end card. The 9:16 was rebuilt within the Shorts safe zone, and all versions are mixed at −23 LUFS, as YouTube asks.
iPhone Duo at OdidoSponsored · odido.nlView
Ad0:10
Skip
Autumn walk across the heath in 4K
Nature up closeExample channelSubscribe
A quiet walk across the heath on a clear October morning. Turn the sound on for the birds.
How morning mist formsWeather explained
Storm by the sea: the footageCoast live
Train journey along the riverRailways on camera
Cooking with pumpkin in 15 minutesQuick and good
Behind the scenes in the storeroomInside the museum
In-stream · 16:9 · 10 s, skippable after 5 s
9:41
Shorts
•••
Shorts9:16 · 10 s
What the client says
“At Odido, we’ve had a strong partnership with BannerBazen for years. They’re flexible, bring ideas to the table and work carefully with the guidelines of both our own brand and our partners. That helps us get campaigns out quickly and professionally.”
Bob Pronk, Online Marketing Manager, Odido Netherlands
HTML5 banners3
Animated with GSAP, each format with its own layout. Within the specs and ready for Xandr.
HTML5 banners for the sale8
For consumers and for Odido Business, each in four formats. The same build, a different sender and a different button.
Social video4
Product video plus an on-brand end card, kept within the safe zones for each platform.
YouTube4
A dedicated end card for each format, audio at −23 LUFS and a maximum of 4 Mbit/s, as per the spec sheet.
Stills and Search & Native8+
Stills for social and Google, plus PMax, Demand Gen, Recommendation and Brand Tile.
The set
One campaign, every format.
Everything delivered to the media agencies’ specs, with an online preview in which the client could view and approve each ad individually.
- Concept per format
- BannerBazen
- Motion and HTML5
- BannerBazen
- Video edit and audio
- BannerBazen
- Product video
- Apple
The settings are mock-ups: De Dagkoerier, the articles and the channel are made up, and the app interfaces have been recreated. Campaign imagery © Odido. iPhone is a trademark of Apple Inc.
Contact
Social video · Meta
Feed, Reels and Stories.
The same video in three placements. Each format has its own end card that allows for the app’s buttons and text. Also used on Snapchat and TikTok.
odido Experience iPhone in a new way. Pre-order the iPhone Duo now at Odido.