Youth savings account, with a Game Boy.
This is the real file, exactly as it ran live. It’s playing now.
Inside the game console runs a complete game, and we rebuilt all of it in GSAP, from lots of separate parts. In every format, the game stays easy to follow.
- Brand
- ABN AMRO
- Format
- Half page · 300 × 600
- Running time
- 27.8 s
- Frames
- 1 + end frame
- Layers
- 12, taken apart

300 × 600 · actual size
How it’s built
12 layers, taken apart.
Every layer is a piece of the real file, with its own animation. Drag to rotate, click a layer to see it on its own, or press Play: the ad then plays while it’s taken apart.











11.00 s
LayerOn screen, from 0 to 27.8 s
Frame by frame
How it tells its story.
The moments where the picture holds still, measured in the real file. 1 frame and an end frame, in 27.8 seconds.
- 8.4 s
- end frame
More work
More from ABN AMRO and this sector.
Contact



