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Take control of your energy.

This is the real file, exactly as it ran live. It’s interactive: feel free to play with it.

What’s your question? Answer three in the banner and you land on the page that matches your answers. Smartly coded, and anyone who answers is already engaged.

Brand
ENGIE
Format
Half page · 300 × 600
Running time
10.6 s, then it waits for you
Frames
2 + end frame
Layers
11, taken apart
Special
Interactive: play with it
ENGIE Take control of your energy, interactive banner 300 × 600

300 × 600 · actual size

How it’s built

11 layers, taken apart.

Every layer is a piece of the real file, with its own animation. Drag to rotate, click a layer to see it on its own, or press Play: the ad then plays while it’s taken apart.

3.20 s

ENGIE, Take control of your energy: Base, Block mosaic, Photo, Lines, Headlines, Colour bars, Three choices, Follow-up questions, Logo and colour strip, Transition panel, Hand.

LayerOn screen, from 0 to 10.6 s

Frame by frame

How it tells its story.

The moments where the picture holds still, measured in the real file. 2 frames and an end frame, in 10.6 seconds.

  1. 1.7 s
  2. 3.5 s
  3. end frame

More work

More from ENGIE.

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