The answer is Simpel.
This is the real file, exactly as it ran live. It’s playing now.
Simpel’s concept, translated down to the last detail. The Lingo board is built in real 3D, and everything moves on GSAP.
- Brand
- Simpel
- Format
- Billboard · 970 × 250
- Running time
- 30.0 s
- Frames
- 2 + end frame
- Layers
- 14, taken apart
“From quick sales banners to creative art and everything in between: BannerBazen has been a reliable and flexible creative partner for years.”
970 × 250 · actual size
How it’s built
14 layers, taken apart.
Every layer is a piece of the real file, with its own animation. Drag to rotate, click a layer to see it on its own, or press Play: the ad then plays while it’s taken apart.
11.60 s
LayerOn screen, from 0 to 30.0 s
Frame by frame
How it tells its story.
The moments where the picture holds still, measured in the real file. 2 frames and an end frame, in 30.0 seconds.
- 1.6 s
- 3.0 s
- end frame
More work
More from Simpel and this sector.
Contact